Consumer Behavior

As consumer engagement with traditional media continues to fall & drivers continue to make decisions to stop and shop, out-of-home advertisements are an increasingly valuable way to spend your ad dollars.

 
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t.v. viewership has decreased 10% since 2010

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radio listenership has declined 20% since 2010

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68% make shopping decisions in their car

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almost 33% of consumers say a mobile digital ad influenced a purchase in the last week

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55% say they were “highly engaged” by the ads message

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drives a 15x increase in brand awareness

 

CONSUMER IMPACT

Consumers continue to express a valuable level of engagement and recognition with out-of-home content

 
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Business Impact

(sales ROI per $1 spent)

Follow your consumers, drive more engagement, and increase sales with Digital Out-Of-Home Advertising

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